WHAT MAKES A DESIGN TRULY MEMORABLE?
Hello! My name is Mira, and I am an experienced designer with over 10 years in graphic and UI/UX design. Two years ago, I moved to Canada and completed a two-year Interaction Design program at Capilano University with excellent results.
I specialize in brand identity, website design, and marketing materials, and I’m skilled in Figma, Adobe Creative Suite, and front-end technologies like HTML, CSS, and JavaScript. My focus is on creating functional and user-centered designs that deliver real impact.
I’m excited to bring my skills and international experience to new opportunities and projects. Let’s work together to create something amazing!
RESUME
WORK EXPERIENCE
Changsha Tuoguang Media Services
CHANGSHA, CHINA
Product Planning & Market Manager 08/2020 – 9/2023
Online Work Period: August 2022 - September 2023
· Directed design and product strategy to support client business growth, leading the team intransforming user and market insights into effective brand and digital solutions.
· Supervised cross-functional collaboration among design, development, and marketing teams to ensurealignment between client objectives, visual identity, and user experience.
. Oversaw brand image development and marketing planning for multiple clients, including campaignorganization, creative direction, and promotional implementation to enhance brand influence and
engagement.
· Managed the planning and execution of digital projects, ensuring consistency in UX, Ul, and brand
storytelling across all deliverables.
· Established design guidelines and workflow standards to improve efficiency, scalability, and designconsistency within the team.
Hunan Xinghao Pharmaceutical Logistics
CHANGSHA, CHINA
Sales Manager 07/2017 – 04/2020
· Strategic Business Development: Developed strategic business development plans by conducting extensive industry research (competitoranalysis, policy implications, and market trend) and provided suggestions on marketing strategiesproduction plans, human resources management, learning & development
· Customer Feedback Analysis: Collected and analyzed customers’ feedback on marketing & sales strategies, reviewing and analyzing the effectiveness of campaigns.
· Administrative Support: Provided administrative support to cross-functional team collaboration and ad hoc tasks.
Huaze Group (formerly known as Jindong Group)
CHANGSHA, CHINA
Branding Manager 07/2015 – 06/2017
· Created high-quality prototypes, mockups, and marketing materials, including packaging, labels, andpromotional assets, ensuring alignment with brand and business goals.
· Developed user-friendly interfaces and engaging social media content to enhance digital engagementand customer satisfaction. Worked with teams and vendors to refine desians based on feedback, driving
usability improvements and delivering seamless, user-centered solutions.
Hunan Meilanfang Cosmetics
CHANGSHA, CHINA
Branding Consultant and Product Designer (Part-time) 07/2007 – 07/2013
· Collaborated with the branding team on packaging design, web optimization, and marketing materials
to effectively showcase brand features.
· Designed and developed 100+ products across 11 lines, contributing to the brand's top-rated status irdaily cosmetics. Enhanced user experience by optimizing web layouts and creating user-friendly desiansthat aligned with the brand identity.
Hunan Tianlong Pharmaceutical
CHANGSHA, CHINA
Graphic Designer 09/2007 – 01/2013
· Brand Marketing Integration: Collaborated with product, sales, and marketing teams to integrate brand strategies across channels.
· Marketing Materials: Designed web, digital, and offline marketing materials, aligning with business goals.
· Customized Visuals: Created custom layouts and visuals, including advertisina assets, brochures, social media ads. and tradeshow banners, to support brand and sales obiectives
EDUCATION
WUHAN TEXTILE UNIVERSITY
WUHAN, CHINA
Bachelor of Arts, Bachelor of Management
Digital Media Design and Imaging, Business Management
09/2003 -07/2007
GPA>3.8
CAPILANO UNIVERSITY
North Vancouver, Canada
Interaction Design
09/2023 -05/2025
GPA>3.9
SKILLS
· Software:
Figma, Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, CorelDraw Graphics Suite, Microsoft Office (PowerPoint, Excel, Word)
· Skills:
>Web Design
>Visual Design and Storytelling
>Packaging Design
>Ideation
>Typography Design
>Infographics Design
>Branding & Identity
>Advertising Design
>UI/UX Design
>Social Media
>Print Collaterals Design and Creation
Languages:
Mandarin (native), English (fluent)